Portfolio
A few examples of my work.
I write clear, useful content for AI and SaaS products — including tutorials, explainers, blog posts, and product education content.
📚 Educational & Thought Leadership Content
What Is AI Automation (And When You Shouldn't Use It)
A balanced, non-technical explanation of AI automation, its real benefits, and critical limitations that every business leader should understand.
Why Most SaaS Startups Struggle With User Adoption
An educational breakdown of why SaaS startups fail at user adoption, highlighting common friction points and actionable strategies for founders and product teams.
How Non-Technical Teams Can Use AI Without Breaking Things
A practical guide for non-technical teams to adopt AI safely and confidently, with clear steps, plain language, and human-centered oversight.
The Real Cost of Manual Processes in Growing Businesses
A practical breakdown of hidden operational costs—from time loss and errors to lost growth opportunities—and why automation becomes critical as businesses scale.
📈 Product & Growth Strategy Content
How AI Customer Support Tools Reduce Ticket Volume by 40%
Explaining how AI-driven support systems work and connecting technology to measurable operational outcomes that reduce support costs and improve customer satisfaction.
How SaaS Teams Use Behavioral Analytics to Reduce Churn
A practical guide to using behavioral analytics to identify at-risk customers early and build data-driven retention strategies that reduce churn.
AI Chatbots vs Human Support: When Each Makes Sense
A practical guide comparing AI-driven and human support models, with clear use cases and decision frameworks for choosing the right support mix.
Build vs Buy: Should Startups Build Their Own AI Tools?
A strategic framework for startups deciding whether to build custom AI solutions or adopt existing tools, with practical trade-off analysis.
5 Bottlenecks Slowing Down SaaS Onboarding (And How Automation Fixes Them)
Identifying five critical onboarding friction points and showing how automation improves user activation, reduces churn, and scales onboarding efficiently.
🚀 Conversion-Focused Product Content
InsightPulse AI vs Mixpanel vs Amplitude
A conversion-focused comparison of three behavioral analytics platforms, helping SaaS teams choose the right tool based on outcomes, trade-offs, and real use cases.
Case Study: How InsightPulse AI Helped ProManage Cut Churn by 38% in 6 Months
A data-driven case study showing how InsightPulse AI helped a mid-stage SaaS platform reduce churn by 38% through predictive analytics and automated retention workflows.
If you want content like this for your product, let's work together.
Hire Me